Hertz Offers Discounts and Promotions to Boost Demand for Electric Vehicle Rentals
Introduction
Hertz, one of the largest rental car companies in the world, is making bold moves to encourage renters to choose electric vehicles (EVs) from its fleet. With a massive investment in EVs, Hertz aims to have over 340,000 EVs by 2027, including vehicles from Tesla, Polestar, and GM. In an effort to promote the adoption of EVs, Hertz is offering discounted prices and free rental days for customers who choose to rent an EV for at least two days by September 6. Additionally, Hertz is donating EVs to educational institutions to provide students with hands-on experience with the technology.
The Hertz Electric Vehicle Fleet
Hertz has taken a significant step towards electrification by announcing plans to have more than 50,000 EVs in its fleet, accounting for about 10% of its total fleet. The company’s commitment to EVs is evident in its recent press announcements, which highlight plans for large-scale EV deployments in cities like Orlando, Houston, Denver, and Atlanta. Hertz has also collaborated with city planners to determine optimal locations for charging infrastructure through its Charging Opportunity Index.
Challenges and Controversies
While Hertz‘s push for EVs has garnered praise, it has also faced criticism. One incident involved a writer who received an all-electric Chevy Bolt as a “manager’s special” without prior notice, leading to confusion and inconvenience due to the writer’s lack of familiarity with the charging process. To address such issues, Hertz has updated its rental website to disclose that the manager’s special car might be electric.
Promotions and Discounts
To encourage renters to choose EVs, Hertz is offering various promotions and discounts. Renters who choose an EV for at least two days by September 6 will receive a free rental day. In addition, Hertz is providing a separate 30% discount on EV rentals until the end of August. These deals are intended to entice customers to consider renting an EV and experience its benefits firsthand.
The Importance of Education and Awareness
Hertz recognizes the importance of educating renters about EVs and their features. Customers who request an EV will receive an emailed link to an online EV guide, providing them with essential information about EVs and their operation. Hertz is also updating the keychains of its EVs to include a QR code that links to the guide, making it easily accessible during the rental period.
A Growing Market for EV Rentals
While Hertz is leading the way with its substantial investment in EVs, other rental car companies, including Avis and Enterprise, also offer EV rentals, although on a smaller scale. The market for EV rentals is expected to grow as more people become interested in sustainable transportation options. Hertz‘s discounts and promotions could play a crucial role in attracting customers and driving the adoption of EVs.
Conclusion
Hertz‘s ambitious plans to incorporate EVs into its rental fleet are making waves in the industry. With its large-scale investments, educational initiatives, and attractive promotions, Hertz aims to position itself as a leader in sustainable transportation. As EV technology continues to advance and more charging infrastructure is built, the shift towards EV rentals is likely to accelerate. By providing customers with discounted rates and comprehensive resources, Hertz is playing a vital role in promoting the broader adoption of electric vehicles in Australia and beyond.
[Keywords: Electric Cars, Electric Vehicles, Hertz, Summer Discounts, EV Rentals]
<< photo by JavyGo >>
The image is for illustrative purposes only and does not depict the actual situation.
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